Birds Eye claims that greater focus on nutrition by shoppers presents a golden opportunity for food brands

Birds Eye claims that greater focus on nutrition by shoppers presents a golden opportunity for food brands

New research by Birds Eye found that although 58% of Brits are more interested in good nutrition than a decade ago – around a quarter (22%) of consumers are much more likely to make an effort to minimize their food intake. Compared to a decade ago, saturated fat, sugar, and salt — one in five …

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